Rising Stars: PR Strategist Andrea Garau

Rising Stars: PR Strategist Andrea Garau

I am sharing with you the interview with the talented PR Strategist Andrea Garau, who works for Duca Sartoria, an exclusive bespoke men’s tailoring atelier based in Midtown Manhattan, in NYC. I had the pleasure of asking to Andrea a few questions about his successful PR career.

 

Talk us a little bit about your trajectory so far?

Andrea: I started out my career as an Electoral Consultant in Italy, then I once moved to the USA I had the honor to work for the Obama re-election campaign in 2012 in Ohio. After that, I worked as PR Strategist and Marketing Manager/Communication Consultant for several startups between NYC, San Francisco and Los Angeles. Now, I’m working on crafting the brand, and molding the advertising and public relations strategy for Duca Sartoria, an exclusive bespoke men’s tailoring atelier based in Midtown Manhattan, in New York City.

Tell us more about your working for Duca Sartoria?

Andrea: Max Girombelli, the owner of the company Duca Sartoria, represents the third generation of a family which has been in the fashion industry for over half century, has created this wonderful new custom-made-to-measure apparel line, called Duca Donna. The collection as Max says, will be free of seasonal trends and will allow women to create their own personal wardrobe of essential and signature pieces. Each pieces is one-of-a-kind and crafted from superlative materials and the finest fabrics from world-renowned luxury textile mills.

As PR strategist I have the task to work on managing relationships for the company by attending events and trunk shows throughout the city, but also as advertiser, designing and creating strategies for print, digital and social media campaigns.
My job is about tailoring and conveying the message that the real luxury today is not in having something the everyone else can have or buy, the real luxury is the one who is made for you and only for you: custom made.
What you mean for real luxury?
Andrea: Wealthy consumers – always more demanding and sophisticated – are looking to differentiate themselves from the masses, by owning something exclusive, rare, and unique. They are not satisfied to have what the majority of people have, and especially today, are always at the search of something that only few can have. The real exclusivity is made of the fact that nobody will have what you are going to buy. Duca Donna offers a new concept of new luxury from the choice of the fabric and the pattern, to the details and personalization.

Duca Donna Collection 

 

Duca Donna, Duca Sartoria
Duca Donna – Photo by Fabio Paparelli
Duca Donna, Duca Sartoria
Duca Donna – Photo by Fabio Paparelli
Duca Donna, Duca Sartoria
Duca Donna – Photo by Fabio Paparelli
Duca Donna, Duca Sartoria
Duca Donna – Photo by Fabio Paparelli

 

 

– Thank you so much Andrea Garau for share your work, your experience and vision.

 

Today, we can see the importance to have a good PR to develop your marketing and the way your brand shares information out there. So it’s really important for any brand to have the right team in order to succeed in this ultra competitive marketplace.

 

If you like the post interview with Andrea Garau let your comment below. Also, If are interesting in see more about the Duca Donna colletion here is the link Duca Sartoria.  

 

Thank you so much for pass by!!

Xx,

Mairanny

💚



1 thought on “Rising Stars: PR Strategist Andrea Garau”

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: