Sports-Punk Trend for Chipe eyes on!!


Influencers: photographer Nicolas Coulomb and design duo Meadham Kirchhoff are both major influencers of this sportswear-meets-punk trend. Coulomb is known for his gritty and seductive 1990s-influenced sportswear, while Meadham Kirchhoff’s S/S 15 collection, titled Reject Everything, combines eclectic layering with an anarchic attitude

Key Items: the bralette, the slogan jersey T-shirt, the nylon track pant, the puffa coat and the
embellished sweater 🙂

Di$count Universe

This Australian label is garnering artistic praise through its embellished, almost costume-like pieces. Created by Nadia Napreychikov and Cami James in 2009, Discount Universe came into the spotlight last year after Miley Cyrus commissioned pieces to wear during her Bangerz tour. With a hefty roster of celebrity sightings including Katy Perry, Iggy Azalea and Britney Spears, the brand is set to attract more of a mass following, despite already boasting more than 80,000 Instagram followers.


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